
Hailuo AI
Officially listedMiniMax's leading AI video generation platform for turning text and images into video.
Hailuo AI
Hailuo AI - A Leading AI Video Generation Platform
Hailuo AI is a leading AI video generation platform from MiniMax, built around the creative idea that every idea is a blockbuster. As a flagship of Chinese AI video generation tools, Hailuo AI was developed on MiniMax's in-house trillion-parameter MoE multimodal model abab-6.5, reaching internationally leading technical performance.
Core Features
AI Video Generation
Hailuo AI supports both text-to-video (T2V) and image-to-video (I2V) modes. Users only need to enter a simple text description or upload a single image to generate 6-10 second HD video content within a short time, at resolutions up to 1280×720 or even 1080P. The latest Hailuo 02 model extends video length to 10 seconds and supports realistic physical effects and fluid dynamics.
Director-Grade Camera Controls
The platform offers a professional Director mode with classic camera movements including pan left/right, tracking, focus, tilt up, and tilt down. Users can achieve professional shooting effects through natural language commands or on-screen camera control buttons.
Emotional Expression Strength
Hailuo AI stands out in generating facial expressions, precisely capturing and presenting complex emotional shifts. Transitions from happiness to sadness are natural and smooth, and hand movements look especially natural — outperforming most competitors, including Sora, in this respect.
Technical Strengths and Performance
In the authoritative VBench evaluation, Hailuo AI beat Sora (85.2) on key dimensions such as "character expression consistency" (89.7) and "motion smoothness" (91.2), firmly holding first place on global video generation model leaderboards. In the Artificial Analysis Video Arena rankings, Hailuo 02 ranks second, behind only ByteDance's Seedance 1.0 pro and ahead of well-known products such as Google's Veo 3 Preview and Kuaishou's Kling 2.0.
Context processing: Based on the 01-series architecture, Hailuo AI supports input processing of up to 200k tokens, with extremely high accuracy in understanding Chinese prompts — it can process 30,000 characters of information within 1 second, greatly improving creative efficiency.
Use Cases
Content Creation
Suited to short video production, social media content creation, and advertising, supplying high-quality video material for platforms like Instagram, TikTok, and Weibo.
Business Applications
Companies can use Hailuo AI to quickly produce product promos and creative ad videos, greatly reducing video production costs and time investment.
Education and Training
Supports instructional video production, giving educators a convenient visual teaching tool.
Product Advantages
Ease of Use
The interface is clean and intuitive, with extremely low barriers to prompts and camera controls. Even video production novices can get started quickly and create professional-quality video content.
Cost Advantage
Generating a 5-second video costs less than 0.5 yuan — far below competitors such as Kling (0.69 yuan) and Runway (12 yuan) — and the approachable pricing gives it strong competitiveness in the market.
Localization Advantage
As a domestic Chinese tool, Hailuo AI excels at understanding Chinese context and cultural background, better serving Chinese users' creative needs.
Hailuo AI represents the highest level of Chinese AI video generation technology. With its outstanding technical performance, friendly pricing, and convenient experience, it is becoming a major force in AI video creation and is hailed in the industry as a shining example of Chinese AI.