
Pictory
AI video creation and editing tool that turns text, URLs, and images into professional videos withou...

Tool details
Pictory is an AI-driven video creation and editing tool designed for marketing and content creation. The platform converts text, URLs, or images into professional videos, helping users quickly create high-quality video content with no video editing experience. It has been used to create more than 10 million videos across industries.
Key Features
- Text-to-video: Generate professional videos from text with realistic ElevenLabs AI voices, automatically matched visuals, and music
- URL-to-video: Turn any URL (homepage, product page, or blog post) into an engaging video
- Video highlight extraction: Automatically extract highlights from Zoom, Teams, webinar, and podcast recordings and turn them into branded short clips
- AI caption generation: Automatically add captions to increase reach and watch time (85% of social media videos are watched on mute)
- PPT-to-video: Convert PowerPoint presentations into professional videos
- GPT video generator: Use a GPT-powered AI tool to create video scripts and generate videos automatically
- Team collaboration: Supports team creation and collaboration, shared projects, role assignment, and real-time teamwork
- API integration: Flexible API integration supporting automated video creation and customization
Use Cases In content marketing, marketers can quickly turn blog posts into video content to boost social media engagement. In education, teachers and course creators can convert written content into instructional videos to improve learning outcomes. In business promotion, companies can quickly create product demo videos and marketing videos, saving production costs.
Unique Advantages Pictory focuses on simplifying the video creation process, offering a solution that requires no video editing experience. Its AI automatically matches visuals, generates captions, and adds music, greatly streamlining video production. The platform supports multiple input formats (text, URL, PPT), meeting different content creation needs, and its team collaboration plus API integration make it suitable for enterprise use.
Pricing
Freemium$14/mo14-day free trial (15 video minutes, 5 AI credits, 720p)15 video minutes, max video length 5 minutes, 5 AI credits, 720p resolution
200 video minutes/mo, 2 million royalty-free Storyblocks videos, 1 brand kit, unlimited standard voices (7 languages), 225 AI credits, no watermark, 1080p
600 video minutes/mo, 18 million Getty Images and Storyblocks videos, 5 brand kits, 120 minutes of ElevenLabs AI voices (29 languages), 250 AI credits, advanced AI tools, long video summarization
3+ users, 1,800 video minutes/mo, 18 million Getty Images and Storyblocks videos, 10 brand kits, 50 AI credits per user, team workspace, professional onboarding and team training
10+ users, custom minutes, unlimited brand kits, custom ElevenLabs AI voices, dedicated success manager, videos created for you, early access to beta features
Additional notes
Starter/Professional/Team are currently marked as Black Friday annual-billing prices, all billed yearly.
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