Wenxiaoyan

Core Overview

Wenxiaoyan is Baidu's next-generation AI search assistant launched in September 2024, upgraded from the ERNIE Bot app. The product integrates Baidu's proprietary ERNIE large language model with industry-leading models such as DeepSeek, aiming to provide users with an all-around AI experience combining search, creation, and voice conversation. Its target users span the broad base of individual consumers who need intelligent search, content creation, and AI interaction.

Key Features

• Rich media intelligent search: Supports voice, text, and image multimodal input, handles complex queries and long, vague searches, and delivers precise search results
• AI content creation: Supports article writing, AI painting, video creation, and other creative content generation features
• Personalized memory assistant: Has a built-in "Yiyi" personalized memory feature that provides customized Q&A and services based on user preferences, occupation, personality, and other information, automatically organizing information and sending scheduled reminders
• Digital human interaction: Provides a highly realistic digital human conversation experience with realistic lip sync and dynamic environment interaction
• Scenario-based agents: Offers a rich set of scenario-based AI agents that users can customize and subscribe to, and exchange with other AI enthusiasts in the community

Use Cases

In daily life, users can quickly get localized information such as restaurant recommendations and route navigation via voice or text; in content creation, creators can use Wenxiaoyan to quickly generate article, image, or video material; as a personal assistant, the "Yiyi" memory feature helps users manage to-do items and provides smart reminders.

Unique Advantages

As Baidu's "new search" product, Wenxiaoyan's core advantage is deeply fusing a traditional search engine with large AI models, delivering both precise search results and intelligent conversation and content creation. In China's 2024 LLM capability evaluation, its underlying ERNIE model ranked first in four of the five evaluation dimensions, demonstrating strong technical strength. Multi-platform support (iOS, Android, macOS, Windows) also gives it broad availability.